Vegan waffles are still hard at work improving the planet. Shortly after publishing The Global Vegan Waffle Cookbook, I promised that I’d donate 20% of GVWC profits for sales through May 2012 to charity. Just after Thanksgiving is a great time to do this, as it’s a great way to show gratitude to everyone who has kindly supported this project. This includes those of you who have purchased the book, mentioned it to your friends, liked the book’s page on Facebook, helped with the original recipe testing, thrown waffle parties across the globe, provided feedback and reviews, and so on.
Although the book has been far from approaching the New York Times Bestsellers list, at a few points it has briefly been near the top of certain categories on Amazon, and it won a Living Now Book Award. I think it’s done reasonably well for an independently published title from a little-known author in a niche market. Not to mention a niche market where somewhat grey philosophical viewpoints like mine defy the relatively neat labels and categories that some prefer.
The whole book and party project, consuming hundreds of hours over several years, has been a labor of love. Much of the book’s revenue went back into spreading the word about waffle parties and their message, purchasing internet ads, donating free copies to special events, and so on. With your help, countless people have been reached, and that’s hard to place a value on. Of the monetary portion remaining as “profit,” 20% equals about $300. That might not seem like a huge amount, but it still makes a difference.
I’ve decided to split the $300 equally among three charities: The Physicians Committee for Responsible Medicine, Woodstock Farm Animal Sanctuary, and PETA. I appreciate different aspects of each of these organizations, and am grateful for the support they have provided to this project.
Please continue to spread the word about the cookbook and waffle parties, as I’m convinced that both remain valuable and fun resources. Several people have told me they make wonderful gifts, and I put a decent amount of time into creating the electronic and gluten-free only editions as well.
Many thanks again, and happy vegan waffling!